The Prophet Motive
Do we need any more proof that web
maintenance is a bitch?
As home-based Internet developers,
we're all killing ourselves trying
to make a buck
to make a buckin a dreg-eat-dreg
marketplace. The days of the easily
confused decision-maker are over,
and most of the show-me-the-money
siteslaunched before our time.
Faced with this new reality, is
it any wonder some of our
colleagues have chosen the UFO over
The staff of Higher Source picked
prophet over profit this week, and
the loudest voices of the Internot
blame the expected suspects:
spacemen, the approach of
Hale-Bopp, the coming millenium and
Talented young computer
programmers, with haircuts and
lifestyle choices straight out of
an EDS training film, stage their
own remake of Cocoon with
themselves in the endearing Wilford
Brimley role. They recast
unnaturally paternal Brian Dennehy
with their own personal Jesus, then
add a wry '90s touch by drinking a
pre-flight cocktail of vodka and
It makes for a nice movie, complete
with product placement for Nike. In
the police videotapes at the
company mansion, prominent are the
new sneakers worn by each employee
with the familiar swoosh logo, its
quiet encouragement to "just do it"
never more painfully chic.
Considering the company's current
campaign, one wonders whether any
of the Nike-shorn cult members knew
they were Tiger Woods.
Perhaps the saddest element of any
mass suicide is sizing up the
departed and realizing that you
have more reason to be heading for
the exit than they do. The group
openly blabbed about interplanetary
travel and the belief that bodies
are big Ziploc bags for the soul.
Regardless, this didn't stop Higher
Source from bringing in enough
California business to plunk down
10 grand a month on their digs in
affluent Rancho Santa Fe.
Rubbing elbows with previously
interesting digerati, the staff of
Higher Source frolicked in an
environment that breeds senators,
Kennedy spouses and the occasional
Menendez brother. Their idea of a
polo game didn't involve the
shouting out of "Marco" beforehand.
Looking at the body of Higher
Source's client work, their Print
Screen key must have been worn out
by the numerous image-poaching
trips to Doctor Who fan pages.
Their designers belong to the
GeoCities school of design
GeoCities school of design.
However, if they were drawing any
kind of maintenance fees from their
clients, Higher Source had better
long-term prospects than America
As the media runs down the list of
Who's Who in Messianic Web
Development Death Cults, those of
us left behind
us left behindin the site
construction field have more
pressing concerns. This week's
events mean there are at least five
companies looking for new web
developers with neither strongly
held beliefs nor a rigid value
That shouldn't be a problem.
courtesy of CGI Joe